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Embracing The Service Recovery Paradox: 3 B2B Mark

There’s an interesting concept I stumbled across a few weeks ago: The service recovery paradox, whic
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Digital Marketing Institute launches AI in Digital

The Digital Marketing Institute (DMI), a provider of Digital Marketing Certification, has launched i
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AI’s Impact on B2B Marketing Spotlights Value of W

Today’s increasingly digitized business-to-business (B2B) tech stack has transformed the way compani
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Will AI be your next marketing assistant?

Gen AI: Making sense of the mania During our conversation, Longacre describes a paradigm shift in th
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OpenAI’s Rockset Acquisition And How It May Impact

OpenAI acquired a technology from Rockset that will enable the creation of new products, real-time d
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AnalyticsIQ launches predictive solution to unlock

This expansion and new addition to AnalyticsIQ’s comprehensive suite of predictive data solutions pr
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GA4 Update Brings Alignment With Google Ads Target

Google announced an update to the advertising section within Google Analytics 4 (GA4). The enhanceme
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