CV: We create buyer personas in Cisco to identify the perfect buyer, the perfect person that we coul
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How to Ensure Marketing, Sales and Service Are Aligned
What gets measured gets done. The foundation
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I found the HubSpot definition of inclusive marketing to be spot on. “Inclusive marketing describes
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Change in Marketing Spend
One of the most significant impacts that influencer marketing has had in
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Popular liquor brand Bon V!V’s out-of-home AR advertising campaign is a great example to begin with.
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Today’s marketing professionals must juggle a number of high-priority tasks throughout the day, and
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Understanding The Basics of Viral Marketing
Many people think of viral content as something that ap
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