Account based marketing (ABM) focuses on the committee of buyers or decision makers within your targ
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Pramata was facing a common B2B marketing challenge: getting their brand in front of the right accou
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And I couldn’t be happier about bringing the combined technology and data assets of our two organiza
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In our 21-criteria evaluation of B2B marketing
data providers, we identified the 12 most
significa
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What started as a vendor landscape that primarily
offered contact information of B2B professionals
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If you have been in marketing for any length of time, you are likely familiar with what first-party
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Brand promotion in Social Media
● Regular informative & promotional posts
● Pre-Launch Campaign (f
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