Account Based Marketing Success Story | Snowflake | Running 1-to-1 Campaigns at Scale
Snowflake started ABM with a simple goal: get high-priority accounts to click on personalized ads. Now, with the help of Terminus, they've scaled an ABM program that allows them to run hundreds of concurrent ABM campaigns with customized, ungated content journeys for every single one. Terminus is the end-to-end account-based marketing platform built to help B2B marketing and sales teams drive more quality revenue through account-based practices.
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