• Clickx
• 25 Aug, 2017

What's the differences between lead generation vs. demand generation? These two terms often get mixed up, but its important to know that they’re not the same strategies. Every interaction that you want your audience to have with your content, marketing, products, and services should be focused on either demand or lead generation, especially since demand gen. is higher up in the marketing funnel and lead gen. is further down. You also should understand what type of problems your audience have and
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