• Eva Gutierrez

Landing Page vs. Homepage Landing pages and homepages have two different goals. That’s why they don’t look the same and why they have different names. Landing pages are designed for action. On a landing page, you’re asking a visitor to do something. It could be to buy a product, opt-in to an email list, schedule a call, participate in a webinar, sign up for a free trial, etc. Your landing page centers around the goal of getting someone to take a single action.
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