7 Questions to Ask When Hiring a Content Marketing Agency
What’s the difference between a partner and a vendor?”
A vendor would simply have packages and a generalized approach they’ll use for all clients that, usually, can’t be customized to suit your goals.
Conversely, a partner is focused on the goals you’re trying to achieve so they can — as much as possible — build a custom strategy for your business. Here are two examples of what a typical conversation with a partner vs. a vendor looks like.
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