HOW SALES AND MARKETING ALIGNMENT INCREASED NEW REVENUE BY 34% (CASE STUDY)
If your business is growing, you can no longer afford to ignore the misalignment between sales and marketing. We explain the reasons why you should consider merging both teams together.
The purchasing process has changed. What used to work for sales teams is no longer effective, and a disjointed sales and marketing strategy benefits no one and leads to wasted resources.
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