4 Ways to Measure Social Media ROI
It can seem difficult to see a clear return on investment, or ROI, when it comes to all of the time, energy and money spent on social media. But the reality is, having a strong online presence on the social media platforms that matter most to consumers is crucial for your small business to thrive in today’s social media-driven market. While presence is important, it’s not the only thing you should be thinking about. How do you determine the impact your social media marketing will have on your bo
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