Virtual Selling: A New Era Is Upon Us
Recent world events have only accelerated a trend that we have seen over the last two decades – the collapse of face to face selling. Think about it, even without a global pandemic keeping us all inside, we live in a world where you can go online, buy a car in seconds, and have it delivered to your door the next day. It was only a matter of time before your B2B buyers started to exhibit the same behaviors. The B2C world has been rubbing off on B2B for quite some time, and face to face selling is
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