Increasing transparency through advertiser identity verification
We’re committed to giving our users transparency, choice and control when it comes to the ads they see on our platforms. That’s why we’ve long offered tools like Ad Settings which allows people to control how ads are personalized or even opt out of personalized ads altogether, as well as features like Why this ad? which helps explain why a specific ad is being shown. Now, we’re working to bring additional transparency into the advertiser behind the ads people see.
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