The TEAM Framework | How Pramata Translates ABM for Their Business

The TEAM framework is a powerful tool in implementing and scaling ABM. See how Jeremy Middleton, Senior Director of Digital Marketing at Pramata, uses the TEAM framework to Target the right accounts, Engage them with personalized messaging, Activate sales to reach out at the right time, and Measure success of campaigns. Terminus is the end-to-end account-based marketing platform built to help B2B marketing and sales teams drive more quality revenue through account-based practices.
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