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Bright Brain bags digital marketing mandate for So

The performance marketing space has seen an accelerated growth amidst the rise of SaaS platforms, al
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Growth of performance marketing during 2020 and ex

The performance marketing space has seen an accelerated growth amidst the rise of SaaS platforms, al
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The era of mobile marketing maturity for brands

COVID-19 has caused a dramatic shift in consumer behavior, with users moving from offline channels t
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GroupM reveals 10 trends that will influence the I

WPP’s media investment arm GroupM revealed the 10 trends that will influence the Indian advertising
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How PicsArt helped Myntra elevate customer engage

PicsArt, through Ventes Avenues (Ventes Avenues represents PicsArt) undertook a social media campaig
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Flipkart launches commerce-focused self-serve DSP

Strengthening its advertising and monetisation portfolio, Flipkart has announced the launch of a cus
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Poco India revamps visual identity

Poco, the online smartphone brand, has unveiled the company’s refreshed visual identity with a brand
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