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How do content creators land paid gigs?

The business of influence is professionalizing. Content creators are signing to major talent agencie
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Brands will be challenged by the growing power of

Dentsu International has launched the consumer vision research report, ‘The Age of Inclusive Intelli
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Marketing drives sales! And it's time to have a fi

Mathematics needs to find a stronger place in marketing and we need to move towards unbiased measure
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Great Learning's new logo reinforces the brand's '

Great Learning, one of India's leading EdTech companies for higher and professional education launc
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India is the most targetted Asian country for soci

India last year saw a 156% rise in the number of scams via social media where users interact with ma
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Influencer scams, fake romance thriving on Instagr

Facebook-owned Instagram has seen a surge in frauds on its platform that were up by 50 per cent sinc
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How the advertising industry is changing

The first rule of advertising is that your adverts have to be seen to have any effect. This is why
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