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Why brands must take a people-first approach to ma

SAN JOSE, CA — Brands are spending more than 16% of their budgets on technology, and yet 50% don’t b
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Five account-based marketing trends to follow in 2

It is a trend that’s perfectly in step with the times. Account-based marketing (ABM) is becoming one
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Marketing is more than KPIs, it’s service

As long as I have been in marketing and email (and that’s a long, long time), the mantra most though
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Facebook Ad Prices Up 30% from Pandemic Lows

Facebook advertising prices are up 30% over their 2020 levels as of mid-March according to new data
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Integrate Launches the Demand Acceleration Platfor

Integrate, the leader in B2B Precision Demand Marketing (PDM), today announced the launch of its Dem
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Account Based Marketing (ABM) Software Market Size

The objectives of Account Based Marketing (ABM) Software market study are to define, segment, and pr
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Demandbase Personalization Ups the Account-Based E

Demandbase, the pioneer and leader in account-based go-to-market, today announces new powerful feat
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