Content Marketing Can Enhance Your Salespeople’s Personal Brands

B2B marketers are uniquely positioned to help salespeople really connect with their networks. By supporting the sales team’s personal brands, B2B marketers can position salespeople as industry experts in order to foster a more efficient sales process and build the brand’s image in a digital world. Content Marketing for Personal Branding Personal branding and content go hand in hand. Expertise and unique insights define a professional’s digital presence and their relevance.
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