• Robert Williams
• 21 Oct, 2019

Facebook advertisers increased their video media budgets 24% in Q3 from a year earlier, the third straight quarter that video spend more than doubled image ad spend, per a study by ad platform Nanigans. Cost-per-click (CPC) rates for video ads rose 31% during the period amid greater demand. The quarterly report focuses on Facebook and Instagram advertising trends among Nanigans' e-commerce, gaming and lead-generation customers.
Read more...