The Importance of Emotional Content/Triggers in Content Marketing
The content industry has evolved significantly and broadened its scope in the last decade. Today, content creators use multiple formats – text, images, videos, podcasts and webinars for creating engaging content and getting their message across to their target audience. A report by global market research firm Research Dive states that the global content marketing industry will reach over $107,540.6 million by 2026 – almost three times from $36,786.6 million in 2018 at a CAGR of 14.3%.
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