Facebook Ad Prices Up 30% from Pandemic Lows
Facebook advertising prices are up 30% over their 2020 levels as of mid-March according to new data from Aisle Rocket, a growth-driven marketing agency that unifies creative services, data, and technology to drive results. The ad pricing data, which coincides with the unofficial one-year anniversary of the Covid-19 lockdowns in the US, suggests that the remainder of the year will see extremely elevated CPMs compared to historical precedents.
Read more...