7 Posting Tips to Help Boost Your Personal Brand on LinkedIn

Believe it or not, you already have a personal brand. The question is, are you leveraging your personal brand to monetize your expertise or accelerate your success? Personal branding is the process of marketing yourself, and your career or business, in order to attract relevant opportunities. Marketing, in this context, means getting people to know, like and trust you, so that they'll eventually want to work with you or buy from you.
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