• Amit Tripathi
• 24 Nov, 2020

With factors shifting back to normal and the government easing out restrictions, the new normal has finally begun. What it has done, is changed the marketing landscape across the globe. The world has shifted axis to digital and e-commerce platforms which are safer, contactless and is currently the need of the hour. Consumers are now sitting in the comfort of their dens and consuming online content at a rate that was difficult to imagine at the start of the year. This has also led to a direct imp
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