How do content material creators land paid gigs?, Advertising & Promoting Information, ET BrandEquity
Small developers often negotiate brand partnerships through personal connections or direct messages on platforms like Instagram. (Picture for illustration purposes)The business of influence is professionalization. Content creators sign with major talent agencies. In February, SAG-AFTRA, the largest union in the entertainment industry, expanded coverage to include people who create sponsored content. And now a new service wants to make it easier for developers to apply to work with brands and com
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