• Ana Gotter

Want to learn more about copywriting for Facebook Ads? Ana Gotter is a freelance copywriter and content marketer who has been writing for AdEspresso for over three years. She specializes in PPC copy, and has seen how a change in ad text can take an ad from $12 per click to $1.29 per click. Facebook Ads has been growing in popularity amongst marketers, and more competition means less space for ads. In feeds that are increasingly filled with personalized content for each user, it’s essential to k
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