How to Unify Sales and Marketing as Revenue Rockstars

Have you seen the movie Step Brothers? At first, the relationship was contentious, where Night Hawk (Marketing) wants to focus on being the songbirds of their generation and Dragon (Sales) bangs away on the drums trying to find a rhythm. They soon learned that they both had a lot in common, including love for doing karate in the garage and Velociraptors. Can Sales and Marketing teams find common ground to unite them as revenue rockstars?
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