2018 CONTENT MARKE TING PREDICTIONS
My predictions for the upcoming year are simple (though somewhat
aspirational): 1. Apple will buy Disney. Although I still think this transaction is a few years away, I believe it will ultimately happen, so I want to go on the record with this. As Apple continues to invest in original content, it will discover that an out-and-out acquisition makes far more sense. It will see
Read more...