Overview of social media marketing

Social media is everywhere! It is impossible to imagine life anymore, which has not been convoluted by social media. And it is not only us who are dependent on social media. Businesses too have started using social media to reach out to their audience. Why? Because the term social media is prevalent and the world is overwhelmed with the vast number of platforms. Some of the big names for social media include Facebook, Instagram, Twitter, LinkedIn, Snapchat and Pinterest.
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